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The Research On The Popularity Of The Domestic Literature Documentary

Posted on:2014-10-02Degree:MasterType:Thesis
Country:ChinaCandidate:J LiFull Text:PDF
GTID:2255330425460909Subject:Communication
Abstract/Summary:PDF Full Text Request
The Literature Documentary film occupies an important position in the field of culturewith its unique artistic features after80years development.Currently the domestic eliteculture, mainstream culture and mass culture present a posture of mutual fusion.Now the massculture has the upper hand.It promote the mainstream culture, elite culture go out of the ivorytower.And international communication is increasing frequently.So we can say thatpopularization of the domestic documentary is an indisputable fact.All the things provide anew opportunity for the Literature Documentary’s development. We should put forward a newrequirement and expectation on it.Based on the current situation of the domestic Literature Documentary and therepresentative works, we can see that both the creation concept and the technique ofexpression are trying to meet the public demand. But there exist some questions in thedevelopment of the Literature Documentary.For example the creation mode is single and theoperation is lack of means and channels. The Literature Documentary development isaffected by many factors.Like the demands and pressures of the internal market, audience andthe international exchanges.The external policy, technology and the development of massmedia do give a great support. Under the influence of these factors, we put forward theviewpoint is necessary and feasible.According to the above analysis and connecting with the audience opinions which isformed by the investigation, we puts forward the corresponding suggestions.Firstly there needa maintenance from the policy and a mechanism of upper contributes to improve thedevelopment of Literature Documentary.Secondly realize the resources integration oftraditional media and new media.Thirdly the creation should follow closely with the marketdemand of the masses.The last thing is the market management idea and propagandaconsciousness must be strengthened.The derivative products must be developed positively.
Keywords/Search Tags:Literature documentary, Popularization, Strategies
PDF Full Text Request
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