Form Of The Performance Of Opera Mask In Visual Communication Design

With the development of reform and opening-up, the opera mask, which is well known as quintessence of the Chinese opera, has attracted more and more public attention about Chinese traditional culture. Opera mask Art, that is famous for its exaggerated style and distinctive character, has a long history since ancient times, the artistic heritage and accumulation of the traditional culture have made great contributions. Now, the opera mask is not only a unique form of opera stage makeup, but also as a symbol of traditional Chinese culture appeared in numerous works of visual art design.First, based on the systematic collection of opera mask and visual communication design related documents, this paper analyzes and summed up the elements in the opera mask art that could be used in modern visual design. Second, this paper studies the design pattern of opera mask, and seeks source of the ancient inspirations that could be helpful in modern visual design innovation. This article explores the cultural meaning mainly from color, drawing, content and other aspects of opera mask, in order to find more learnable content elements and design forms. In the end, this paper points out three directions of innovation:shape, color and connotation.In the final, this paper explores the application of opera mask for Xi’an yisushe visual communication design. This design work aims to add vitality and fashion elements to this old brand, so that more and more people could pay attention to this traditional art, and hopes to enrich opera mask expression forms in visual Communication design.