Interaction Between The Government And The Media Public Crisis Management

The current public crisis is high, the affected area and destructive increasing. The benign interaction and dissemination of information and media, the government is important content in public crisis management. As the body of the public crisis management, the government actively interact with the media, the harm can minimize the public crisis. This paper attempts to study, summed up the principles and ways of interaction between the government and the media in public crisis management, the government and the media to construct the benign interactive relationship advice, for setting up a good mutual relationship between government and media in public crisis management, to provide some theoretical suggestions and reference, which can help the government to improve the capacity of public crisis management in practice, to turn the crisis effect. This paper attempts to multiple perspective interactive relationship between the government and the media, the government and the importance of media actively build interactive platform for information exchange, communication, and interaction between the government and the media in public crisis management model is analyzed and studied. Based on the analysis of the new public management theory, communication theory, crisis management theory, based on the theory of law, adopt literature research, theoretical analysis, empirical methods such as example, puts forward the principles, methods, suggestions on the construction of the government and the media in public crisis management, the benign interactive relationship, think in the public crisis management, only the government and the media actively constructing the interactive platform, to act with united strength, to help the government crisis management and media information release form effective cooperative communication system, to promote the social public opinion to establish interactive channel transparent, meet the public demand for public crisis information, realize and maintain social stability and safeguard the public interest.