Research On Youth Values Education From The Perspective Of We Media

As McLuhan:"the medium is the basic driving force of social development, and the produce of anew medium are creating human perception and understanding of the world." Not set any since the newmode of transmission of we-media and a new lifestyle have a ground-breaking significance. With theInternet Web2.0technology popularized, blogs, podcasts, micro blog, SNS, Twitter and from the mediagrows rapidly, the pattern of information dissemination to subvert the traditional media world domination.Fission, since the diversity of media information form fuzzy role between the audience and thecommunicators, the citizens’ right to publish an unprecedented owns sounded the clarion call for change ofmedia forms, and also changed the ecology of information dissemination. The micro blog representativesfrom the media as an emerging network of communication tools, fragmented language expression,personalized information resources, fission dissemination of information and social media platforms suchas favorite to become the majority of students affecting young people important medium of life. Activethinking, young people easily accept new things is the earliest and most direct groups of the contact andthe use of we-media, since the popularity of we media, and its significance is not just limited as a tool thatis more important, also plays the dissemination of ideas and the construction of the concept ofvalues-oriented functions. New things as we-media changes youth access to means of communication,interpersonal communication methods and amateur cultural life.At the same time, also affects youthvalues and state of mind, has some impact on the guidance and the formation of youth values, which hasbrought new challenges and opportunities on youth values education.The values are the driving force of the movement of people and guiding people to choose what life unconsciously. Youth values is the general point of view and the fundamental views held by youngpeople in the values issues, the impact on young people’s ideas and options for action. Adolescence is acritical period of development of youth values formation, values education plays an important role inguiding the formation of values. Therefore, since the impact of we media on youth values, the authorbelieve that we should fully mobilize the parties to work together to avoid the negative impact from themedia on youth values from we-media, and rational use of values education for youth from the we-mediaplatform, and constantly enhance values education persuasive, focused and effective, to enable youths toform the correct values.The thesis is divided into three parts:Part one, read from we media. This section includes connotations from media, technology andsocial background, as well as from media and the characteristics of we-media age, and introduces commonin the lives of adolescents from we media: blogs and micro blog, SNS. Finally, analyzes the reason why wemedia favored by youth.Part two, since the impact of we-media on youth values. First, the impact on young people fromwe media attribution analysis, and then discusses the positive and negative impacts on youth values fromwe media. Among them, the positive impact on the following four points:1. Favor youth individuality;reflect the value of promoting self-identity2.To help youth socialization, increase the value of selectcontent to broaden the value of cognitive space3.Adolescents’ needs for diverse social need to deepen thesense of belonging4.Values education for young people and provide a new platform and carrier; Negativeimpact on the following four points:1. Spread out of control from the media which increase their faith lost,weakening adolescent moral consciousness2. We-media entertainment deviation leading cause of youthculture aesthetics spiritual home barren3. Caused adverse information from the media the youth perceived value is negative, the deviation value choices confused4.The virtual social weakening the juvenile socialskills, resulting in interpersonal indifference from the media.Part three, construction of youth values education under the influence of we-media. In thissection first pointed out the need to play a positive role in guiding values education, and then to takeadvantage of the parties to work together to avoid the negative impact from the media on teenagers’ valuesand the final form of positive interaction from the media and young people value educationAs everything have two sides, since the impact of we-media on youth values. Generally speaking,since the impact of media on youth values are more advantages than disadvantages. Give full play to thepositive impact on young people from we-media, to enhance the resistance of unhealthy we-mediaphenomenon, prompting them to get the healthy growth of we-media environment in a positive self thevalues education purposes.