The Desing And Realization Of Sales Management System Of Liquor Marketing Team Based On ERP System

With the gradual development of the economy, increasing sales of liquor enterprise,facing the customer group is also more and more complicated. A few large liquorenterprise in the design and development for their own work business process andmanagement decision need management information system. The managementinformation system establishment and application for each liquor enterprises in theirbusiness management, for the realization of the target of the management to provide agood platform, also brought very considerable benefits. But in the face of theparticularity of the development of liquor marketing team, and liquor-making industryin the increasingly fierce competition environment, marketing team how managers needto correct decision and scientific management, how to maintain a high performanceinformation feedback in time, help marketing team based on the characteristics ofliquor-making industry, sales performance target, progress and dynamic processmanagement, timely feedback influence marketing team sales performance keyperformance indicator (KPI) data analysis, it is very important.Based on the above factors, especially in the current information managementsystem of company, developed a set of liquor marketing team with its own particularity--marketing team, sales management system respect liquor marketing teamperformance management objectives and sales of their rules required. Salesmanagement model in this paper, liquor enterprise specific, to marketing managementsystem, one of its main business system as an example, to explore the efficient andstable, safe and reliable, with design based on software portability and cross-platform ofthe good. This paper mainly expounds the design and implementation details of liquorenterprises sales management system development. First, elaborated the enterprise salesmanagement system development background, describes the whole system function andmodule organization. Secondly, on the enterprise sales management system needs to doa detailed description of the analysis, the demand analysis, demand and customers in thestage of each function module of the system conducted in-depth exchanges, whichneeds fully to obtain, and ultimately determine the system each function module function. Thirdly, system analysis and design of enterprise sales management systemmanagement function, management function parameters, marketing plan management,customer management (including the customer account, customer follow-up, etc.)function, order management (booking transaction, contract) analysis, financialmanagement module, statistics (customer, performance) function. Finally, the salesmanagement system for enterprise functions of the system, and provide a friendlyinteractive interface to the user, enhances the system’s feasibility and usability.