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American Individualism Breeds Creativity And Innovation

Posted on:2014-05-24Degree:MasterType:Thesis
Country:ChinaCandidate:Q WuFull Text:PDF
GTID:2269330392463202Subject:English Language and Literature
Abstract/Summary:PDF Full Text Request
As one of the core values of the American society, American individualismincludes the elements of individual freedom, self-reliance, personal selection andsocial equality which as a whole can also be interpreted as diversity and inclusion. Itis exactly these elements that have enabled American individualism to breed theunique creative and innovative spirit of the American people. With its individualisticcultural tradition, education system, legal and financial environment, the United Stateshas fully spurred and utilized the creativity and innovativeness of the Americanpeople for its overall social development. The innovation history of Americans hasmade contribution to the progress of both the United States and the whole world.Microsoft, the world’s leading software company, is a typical case in point. Itssuccess well exemplifies the close relationship between American individualisticculture and creativity. In the innovation strategy of Microsoft, Diversity and Inclusionhave been strengthened and have become embedded in both company policy and itsemployees’ implementation of ideas and the policy. Through providing opportunitiesfor talents to help them fulfill their individual commitment and improvement onspecific platforms, Microsoft managed to inspire the creativity of employees with itsunique corporate culture.
Keywords/Search Tags:American individualism, creativity, American innovation, Microsoft, Diversity, Inclusion
PDF Full Text Request
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