The Informatization Strategy Research Under The Environment Of Data Centralization In The Hengyang Branch Of ADBC

Finance represented by the bank, as the most closely era of knowledge economyand information industry, its characteristics of "knowledge" and "information" arebecoming ever more obvious. Attachment security effective informatization, bankingindustry constantly improve the internal management level, and improve theefficiency of resource utilization. Through mutual backup network construction,Hengyang branch in the ADBC set up the network environment to meet therequirements of the data centralization. But for Hengyang branch in the ADBC, theinformation is to make full use of information technology means to carry out thebusiness widely, realize electronic business processing, information decision-makingmanagement and network management style. The first face problem is whatinformatization strategic is.This article was based on this consideration. Based on the Environment of thedata centralization, by research means of literature analysis, SPSS statistical analysis,SWOT analysis, and induction, this article analyzed the present information situationof Hengyang branch in the ADBC, obtained the main influencing factor of strategy,organization, technology and system, etc. In combination with internal strengths,weaknesses and external opportunities and challenges, it is proposed the "informationguide" strategy, namely through information technology innovation leads the businessproducts and management innovation, conforming to the development of pluralisticgradual growth at the current stage. It is the mission and vision to create informationvalue, boosting development of science and technology, scientific decision-makingpolicy. At the same time, the specific measures of management system, safetyconstruction, research and development, technology, service outsourcing, andpersonnel security are carried out. The informatization strategy research under the environment of datacentralization in the Hengyang branch of ADBC, that is the reality to promote the corecompetitiveness and adapt to the informatization era. Predictably, the implementationof the strategy and measures are put forward, which will be conducive to achieve theinternal information sharing, optimize the application structure, realize electronicbusiness processing, information decision-making management and networkmanagement style, and improve the level of bank internal management and resourceallocation efficiency. It will be also conducive to promote agricultural developmentand new rural construction and increasing farmers’ income, and build modernagriculture policy Banks.