| The automobile industry is one of the most mainstay industrial of nationaleconomy in recent years. With the notable related effect and highly science technologycontent, the automobile industry has developed the regional economy efficiently. In theperiod of the eleventh Five-year Plan, especially from the international financial crisisbreaking out on2008, under leading by <The Automobile Industry Adjust andPromotive Plan> and stimulating by many good policy, the development of ourcountry’s automobile industry has been blowout, and the general quantity of solddoubled in two years. As the automobile industry’s apart, the spare parts industry isobtained the support and many preferential policy by the government. But in the keyparts area of middle-high level automobile, the import productions still have been heldthe market. How to develop the national mark and break the importers monopolize,which is the most important question of the automobile spare parts achieving overalldomestication and mastering proprietary intellectual property rights.This article is studied the EPS capacity renovation and extension project of ACompany at the aspects of marketing analysis, investment and financing analysis,income estimation and economic benefit analysis. All of these offer the important baseto enforce the EPS extension project smoothly. Based on the market and the economicanalysis, the article studies this business market of A Company’s EPS extension projectat first. Then, adopting SWOT analysis to the enterprise basic information, to select thescale and the setout of this project, to estimate the investment the investment totalamount. At the same time analyses and study the best way of this project financing sothat determine the financing way and construction. And also set and estimate all kindsof cost and income data, according to which measure and calculate the total amountbenefit and taxes. Second, measure and calculate the project benefit ability target of theinner yield, the net present value and the debt paying ability of the assent-liability rationand liquidity ratio, which indicate that this project has remarkable economiceffectiveness. And all of these support the determination of this project from theeconomic analysis aspect. |