Chittagong Land Management Of Marketing Channels Qiubei Real Estate

In recent years, China’s economy presents the trend of rapid development, real estate has been rapid development, with the improvement of people’s living standard and the development of economy, puts forward higher requirements on real estate, as well as the new promulgation and implementation of building and real estate management system, also to the development of real estate provides a good opportunity.Real estate as a special commodity needs to be done through specific marketing channel sales process. Real estate marketing channel from dealers at all levels, and then through real estate operator terminal reaches the consumer in the hands of the whole pipeline and link. Marketing channel is one of the important bridge connection between real estate enterprises and consumers, it helps companies achieve sales, effective delivery logistics (real estate), capital (payment) and the information flow (sales), is one of the most important external resources of enterprises.Specification of channel management and create a channel advantage can reduce the cost of sales, to better develop the market, at the same time can improve the popularity of distributors and satisfaction, it is an important part of the real estate enterprise marketing. Who owns and mastered the complete and efficient marketing channel, who is likely to get advantage in the competition in the real estate market.This article first expounds the marketing channel management related theory, reviewed the high north county auspicious courtyard building the current market conditions and the problems in marketing channels, combined with the evolution of the channel in recent years, combined with the actual practice of China, to the north hill county auspicious courtyard building the future construction and management of distribution channels is studied. In the design of channel structure, determine the channel level, evaluating and selecting channel members, as well as using the scientific method of channel control and so on, puts forward some ideas and feasible concrete method, for real estate enterprises have certain reference and adoption of great significance.