The Empirical Research Oil The Relationship Between Corporate Social Responsibility And Corporate Financial Performance Of The Chinese Food Enterprises

In recent years, the issue of corporate social responsibilities has received more and more attention from government, enterprises and ordinary people. Since the frequent occurrences of food safety accidents, it becomes more and more important for food enterprises to fulfill social responsibilities as a vital sector of people’s healthy.The national regulations remand the enterprises to fulfill their social responsibilities, but there are still some enterprises evading their responsibilities to pursue short-term benefits.Therefore, the clarification about the impacts of corporate social responsibility on financial performance, which is positive or not, helps to provide theoretical and empirical basis for enterprises to undertake their social responsibilities.The balance between the social responsibility and corporate profit becomes a central issue that enterprises focus on.In the theoretical section, the study integrates corporate social responsibility with stakeholders, on the basis of the definition of corporate social responsibility and the theory of corporate social responsibility. The study conducts the theoretical analysis on the relation between corporate social responsibility and financial performance from the perspective of stakeholders. In the empirical section, the study constructs comparable index system of corporate social responsibility based on imperfect information disclosure of the corporate social responsibility in enterprises and related theoretical analysis.Then, empirical research has been done description analysis, correlation analysis and regression analysis based on the accounting reports and describes the situation of Corporate Social Responsibility for each corporation based on the index system. The investigation is based on data from a sample of72food enterprises from2009to2011. In the last section, this study concludes innovations and research proposals.The purpose of this study is to encourage enterprises to actively fulfill their social responsibilities and propose strategies for the sustainable development of enterprises, based on the clarification about the impact that social responsibility acting on financial performance.The article’s study method is a combination of theoretical analysis and empirical testing.Through the theoretical analysis and the empirical analysis, the results show that fulfilling Corporate Social Responsibility not only benefits the stakeholders, but also benefits the enterprise.