A Survey Report Of Corporate Social Responsibility Development Of Gansu Electric Power Corporation

With the development of Chinese economy, the economic efficiency of enterprises has been greatly improved, but the company ignored easily fulfill their social responsibility. At present, many problems in environmental issues, labor disputes, accidents, shocking. These have caused widespread concern in all sectors of society, have called for the enterprises to assume more social responsibility. From the overall situation in recent years, domestic enterprises to fulfill their social responsibilities, power enterprises to walk in the forefront of domestic enterprises, performance is quite good, there are some typical, and has a certain width and depth. Combined with organizational identity theory of visible, enterprises in staff, consumers and the environment in three aspects of social responsibility performance better, employees’ organizational identification is higher, the more conducive to the development of enterprises. The social responsibility of the enterprise employees, consumers, environment and other performance has a positive impact on employee organizational identification. Therefore this paper selects the social responsibility of the enterprise of Gansu Electric Power Corporation has great practical significance of analysis and research.Gansu Electric Power Corporation for the sustainable economic and social development to provide safe, reliable, high quality power, undertakes the important responsibility of optimal allocation of energy resources in the province. To explore the importance and necessity of the Gansu electric power enterprise social responsibility, and social responsibility of enterprises of electric power, the corresponding research, the purpose is to understand the relationship between social responsibility and their organizational identification degree. Through the historical background and development of corporate social responsibility to grasp, to examine and analyze the present situation of Gansu electric power enterprises to fulfill their social responsibilities, to find out the feasibility of power enterprises to fulfill their social responsibilities strategy, enhance their ability to fulfill their social responsibilities, and provides research reference for the practice of social responsibility and similar enterprises in the western region sustainable development.Based on widely collected data, the literature review and empirical analysis method of combining, for effective analysis of corporate social responsibility to fulfill the situation of Gansu Electric Power Corporation. At the same time, based on the theory of corporate social responsibility, according to the theory of established research program. Collect data through the questionnaire survey, survey results with SPSS20.0software analysis. And the use of description and inference analysis, summarized from the economic responsibility, social responsibility, customer responsibility, employee responsibility, environmental responsibility, society responsibility of Gansu Electric Power Corporation social responsibility practice content and organizational identification, analysis of the corporate social responsibility of the positive relationship between practice and organizational identification the. Finally, the subject of this study is summarized, analyzed the practice of social responsibility from internal and external reason of the shortage, and puts forward some effective improve the power of corporate social responsibility practice strategy.