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Harbin Railway Travel Agency Tourist Train Operation Plan Research

Posted on:2015-01-27Degree:MasterType:Thesis
Country:ChinaCandidate:B K JiangFull Text:PDF
GTID:2269330428956166Subject:Industrial Engineering
Abstract/Summary:PDF Full Text Request
Current our country is in a critical period of build a well-off society in anall-round way, the rapid development of economy, also faces a separate governmentfunctions from enterprise management, deepen reform of the whole railway networkand accelerate reform of the management system of the crucial stage. Formergovernment enterprises often appear in the public eye TieLaoDa dual function, andnow has become in the market alone, want to rely on strength to run the market, bythe ability to research and development of the market, rely on experience to adapt tothe market, the real to the state-owned enterprises of the market economy. Under thiskind of change, not only the railway "TieJiaoYi","TieLaoDa" identity has a anymore,more important is the railway in market economy, information economy, logisticseconomy high speed development today if I could still occupies the position ofrailway in the market of this piece of "cake" will be bigger and will do more andmore small, more or even die. If you don’t change our current work style, but also inaccordance with the previous railway regular game play, is not only a cake the size ofthe problem, and is more likely to be the existential big problem.Harbin railway tourism group (hereinafter referred to as HaTie CITS) is asubsidiary of Harbin railway investment tube group, is the only railway travelcompany of Harbin railway administration at04:38. With the rapid development oftourism, HaTie CITS operation of tourism projects also went year by year, thetourism market share is increasing year by year. But in the face of the tourism marketis more and more fierce competition, HaTie CITS to preserve the existing marketshare, and gradually expand the tourism market, must change concept, pioneeringideas, make full use of its advantages, dare to dare to do, have the courage to gobeyond, serious research and development of the market, research and development of new products, do our best to meet the diverse needs customers to market strategy.On this basis, it is necessary to research more can take advantage of railway, newtourism products to meet customer demand-HaTie CITS travel train brand, makeHaTie brigade in big tourism of this cake at the same time the in expanding the touristmarket.The purpose of this study lies in the development of special tourism product, notonly can break through the current impasse of railway transport, passenger transportmarket, increasing income, also can promote the tertiary industry vigorously promoterailway, promote the development of regional tourism and the economy. In thehighway, air transport under the pressure of competition, the railway developmentspace is compressed from the passenger and cargo business overall contraction. Asthe change of supply and demand, with cars, tickets extension service of railwaydiversified business is struggling. Put down shelves, and use their own advantages, tocarry out various forms of diversification, also become the direction of railway strivesfor the survival and promoting development. Papers start with HaTie CITS operationtourism market analysis of train operation plan, study to determine market positioning,and management of special train of tourism, tourist train of seasonal demand; Againfor tourist train operating plan for the prophase design, concrete from train operationscheme design of tourism, tourist train operation demand and marshalling of the body,train operation operation time and extent of tourism, tourist train management patternto a full range of design; Finally to the tourist train operation management, includingpersonnel management, train the management of spare parts management, train carbody.
Keywords/Search Tags:Tourist, train, researche
PDF Full Text Request
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