Research On The Interactive Development Between Industry Cluster And Specialized Markets

In China, the specialty market and industrial clusters tend to co-exist, and as has been proved by practice, they have a symbiotic relationship and could be able to make an interactive development. This is one of the typical features of the regional economic development in our country. Together with the numerous industrial clusters, the specialty market has devoted significantly to national GDP, employment, exports, especially in the southeastern coast of China. Specialty market is the product of the revolution of commodity channel after reform and opening-up. With the rapid development of industrialization and urbanization, specialty market has achieved a rapid development in our country. Even though new sales channels appear constantly, specialty market, as the sales channel of the small-sized and medium-sized enterprises, plays an important role today in China.The development of regional economy indicates that in some developed areas like Zhejiang, specialty market and industrial cluster tend to have a relationship and could be able to make an interactive development. Inspecting the history of the interactive development, we found that in some areas, industrial clusters appeared before specialty market, while, some others were just the opposite:With the growing scale of industrial clusters, the growing demand of enterprises for sales channels promotes the formation of specialty market and there is an alternative, specialty market appeared before the industrial cluster, the expansion of market promotes the formation of industrial clusters. The linkage development mode of industrial clusters and specialized market has been proved to be an effective pattern of regional economic development in China. However, in today’s marketplace, selling on line provides new opportunities for understanding and obtaining the new products, moreover, with the rapid development of information technologies and express industry, there appears the possibility of distribution reform. New business models will affect the original operation system and management mode that the industrial clusters and specialized market have, which makes the interaction between specialty market and industrial cluster has some new characters.This article takes the shoes and clothing industry as the research object, discussing the characteristics of the interactive development of industrial clusters and specialized market, and trying to analyze the new modes of industrial clusters and specialized market development. Four samples are apparel industrial cluster in Changshu, footwear industrial cluster in Quanzhou, leather industry cluster in Haining, and footwear industrial cluster in Qingdao. Four samples each has its own characteristics and has a great research value. This paper firstly combs the related theory about specialty market and industrial clusters to summarize the research results of scholars. Based on the above-mentioned research results, the paper summarizes the general pattern between specialty market and industrial clusters development, then analyzes the current situation, the existing problems and puts forward improving actions based on the four cases in China. The innovation of this paper is to select the four typical areas as research subjects, having a more universal significance than the previous studies which choosed one typical area as the research object; In addition, we deduce the general mechanism of the formation of the interactive between the specialty market and industrial clusters from the micro subject of clusters and markets, which provides some useful academic improvement and supplement for the previous studies.