Design Research Of Design Research Based Out Regional Ethnic Features

Qinzhou Nixing pottery in southwest China’s Guangxi Zhuang autonomous region, the local features of the process, the autonomous region level intangible cultural heritage and the national geographic features, and the Jiangsu Yixing purple sand, water kiln built in Yunnan, Sichuan Rongchang pottery and said " pottery of China’s four big name". As the nixing pottery in get government support, combined with their own efforts, gradually entered a new period of development. And want to further development, enlarge the popularity of nixing pottery, need to dig a new development direction. Has been established in guangxi beibu gulf economic zone city tourism alliance "4+2", Beihai, Qinzhou, Fangchenggang, Nanning, Yulin and Chongzuo six cities are closely linked together, jointly committed to the development of Guangxi Beibu gulf corresponding. Six cities with rich tourism resources, Nanning Kunlun pass, YinTan, Weizhou island, Beihai, Qinzhou bay three niang, eight village ditch, Fangchenggang golden beach, hundreds of Mountain, yun cultural city of Yulin, Chongzuo Detian transnational waterfall, spent cliff frescoes, ningming county of guangxi beibu gulf economic zone city tourism alliance "4+2" to speed up the tourism development has laid a good foundation, promote Guangxi nouth gulf coast open development and harmonious development of the Marine ecological protection. At the same time, in the Guangxi tourism resources integration development concept planning focus on integration of Qinzhou tourism resources, which indicates that the development of Qinzhou tourism into the "twelfth five-year" plan in the detailed development plan and practice. Since2005, all kinds of tourism souvenir design contest, Nixing pottery has won awards, which is now the domestic ceramic industry are actively involved in the field. The development of tourism is bound to lead to the development of tourist souvenirs, tourist souvenirs as a region or a city’s cultural symbol, is also to a certain extent, shows the region view of its tourism resources and tourism culture, better show the image of the tourist cities or areas, therefore, the development of tourist souvenirs and the development of the tourism industry is complementary to each other. Tourist souvenirs reflect regional culture, art and commemorative perfect fusion in its body, therefore, ceramic souvenirs is not only need their own skills and cultural literacy, should also is home to the tourism culture and drive the development of thick. Guangxi is a multi-ethnic areas, also rich variety of the national culture, tourism and other areas of potential is greater, therefore, the excavation of the unique tourism memorial products also have the qualities of a more diverseNational characteristics and local characteristics is the most outstanding achievement souvenirs characteristics of organic factors, most of Guangxi tourism souvenir or to be able to have a certain degree of understanding of national culture, refining, deformation and application. Daily-use ceramics and display is set for the most part on the decorative performance and modelling is still is based on Zhuang elements for decoration and modelling, this also is to have certain material base and the influence of objective environment. But nixing pottery if want to be able to broaden the thinking, expanding the scope of the sales, maybe should consider more into multiple national cultural elements to update the ideas, thus creating more types or more variety of souvenirs.Nixing pottery with natural texture, rich ethnic characteristics as qualities, such as with other parts of Guangxi tourism industry developed city or area to establish relations of cooperation, form a complete set of design for city tourism or scenic spot mark, highlighting the region’s ethnic characteristics, develop tourism souvenirs, good quality will be the integration of regional culture and traditional craft perfect show. This topic is divided into four chapters, the first chapter mainly introduces the topic origin, purpose and significance and research status of subject research methods and issues; The second chapter is divided into three parts, the first part is the analysis and summary about the concept of tourist souvenirs, in the second part is through the survey of the development of Guangxi tourism souvenir market situation, the third part is about the suitability of nixing pottery, the essay discusses the feasibility of development of tourist souvenirs. The third chapter based on the above background, after investigation and analysis of nixing pottery design positioning and the principle has carried on the theoretical assumptions. The fourth chapter is the development of the tourist souvenirs design concept to expand and extend.