Real Estate Company Engineering Information Management Research

With China real estate industry of rapid development, real estate industry on GDP contribution proportions of yearly increased, real estate industry has became economy of pillar industry, with social economic of development, labor cost constantly rose, building materials price constantly climbed; real estate high-speed development of while, real estate industry by high profit to average era of change, with national real estate policy regulation measures of constantly introduced, especially recently national credit policy of adjustment, makes this to hard of real estate enterprise more is learn Shang plus cream, Real estate enterprise financing cost high, and financing difficult became restricted enterprise development of bottleneck and maximum hinder, many non-main of real estate enterprise has quietly back city, Enterprise Zhijian of competition also increasingly intensified, Enterprise margins constantly fell, to wants to in fierce of competition Xia WINS, as capital intensive and funds intensive of enterprise, future of competition will is management output of competition, strengthened resources of integration, strengthened management output, accelerated information communication efficiency effect, strengthened internal information management, Quickening the speed up information attention to Informationization construction in order to achieve higher efficiency, information management has become the consensus of the real estate industry, mostly small real estate business breakthroughs to get management to improve the efficiency of the necessary path.In this paper, firstly the status of the real estate industry in the national economy, the characteristics of the development of the real estate industry development course and present situation, characteristics, trend, domestic and foreign real estate information management are analyzed.Followed by ctshk Qingdao Ocean Spring Resort mansion the two phase of the project as an example, combined with the development of the project engineering department of information management of the actual project as the basis, carries on the analysis combining with the management features, the project of the company characteristics, the existing information management condition, constructs the information management platform for small real estate enterprise practical, and the carrier proves the most suitable information form, plays an important role in the management of informationization.In the information management of actual application development, fully integrated in the development of project design, construction design, construction process of each development stage of information management strategies and programs, demonstrates the information management platform construction of the existing IT platform play out system to solve the operation effect, pre to the existing difficulties, problems, measures, guarantee; using a variety of analytical methods in management research, preparation of an important information carrier in form of information management, obtained a series of concise and efficient project development form, directly in the actual development of ctshk mansion two period in use, and the operation experience and the advantages and disadvantages are summarized and the analysis, which is more suitable to the operation characteristics of small Real Estate Company, the information management and the operation of the company. Good combination, mutual advantages and disadvantages, and give full play to information management efficiency, better for the development of power enterprises.Finally, through the argument that small Real Estate Company, information management for the company’s foothold is extremely important, in the industry increasingly grim today, give full play to the potential of information management, can greatly improve the efficiency of enterprises, greatly reduce the enterprise operational risk, avoid the loss, and improve the benefit of enterprise, information management of small Real Estate Company imminent the, only to vigorously promote the construction of information management, in order to better win market opportunities, enable the enterprise to obtain the considerable development.