A Philosophical Relection Of The Egoistic Values In Internet Communication

The21st century is a new era, in which the human beings have stepped into the network society. In the open "global village", individuals pay more and more attention to their own interest demand. Besides, people choose and make friends in a wider range, conduct self-recognition, self-pursuit and self-realization, and improve the recognition of "individual" modernity. With the development of network culture, the dominant position of individuals increasingly increases in the network communication and people begin to pursue their legitimate self interests. People are no longer hesitant and blank in the face of interests.The network communication society is a place of diversified values, which contains various self-interest behaviors and phenomena. According to the characteristics of network communication and netizen’s communication behaviors, different self-interest behaviors must be identified and abandoned. The legitimate individual interest should be affirmed as the individual interest is closely related to the interpersonal social relation and indispensable to the development of social productivity and social progress. At present, the human beings are facing the realistic living predicament and ethical crisis, so it is a must to treat the traditional value idea in the light of development, correct wrong behaviors, excavate the positive factors in the view of self-interests and correctly recognize the view of elf-interests in the network communication under the background of new ear.In the practices of network communication now, the function of legal system is weak, the values are mixed and the problems concerning what courses to follow of values are urgent to be verified. How to solve the confusion of values is of great significance for the up-to-date Marist philosophy. The view of self-interest in the network communication is analyzed dialectically in the paper with the supplementation of "reasonable self-interest" and altruism starting from the legitimacy of the view of self-interest from the height of Marxist philosophy theory. By combining the theories with the reality and with construction of network society of harmonious development, the realistic significance of Marxism humanity is manifested.