The Impact Of New Media On The Design Of Books

Being the carriers of knowledge, books are people’s main approaches to civilizations. Books represent not only the productivity, cultural background and aesthetic tendency of a time, but also the unique features of a certain country or region. Splendid books, with exquisite layout and designs, provide readers with both spiritual joy and aesthetic appreciation. Nowadays, with the development of the times and the renewal of human ideology in modern market economy, more and more significance is attached to the art of layout and designs of books. The books people need is not only that a bearing knowledge paper, more in its appearance,texture,shape,smell and so are required. Therefore, the art of layout and designs of books is bound to demonstrate the cultural features of current times, Area and nationality, as well as inheriting and surpassing the aesthetic ideology and scientific level, yet on the basis of respecting cultures.Nowadays, the publishing industry constitutes an important part of the media and information industry. Newspapers, periodicals, magazines, along with other varieties of books are becoming indispensable suppliers of information in our daily life. Meanwhile, with the approaching of the era of electronics and the sharp rising of TV, computers and internet, ways of reading and receiving information are being constantly broadened. A growing number of people choose e-products over printed books by the advantage of thinner, lighter screens and larger storage. Thus, in a way, the market of traditional books is suffering.Moreover, some specialists and academicians say that internet and e-books will eventually replace traditional printed books and become the new mainstream info media. As a result, As a graphic design for the main professional students and will be engaged in the design of books design.doubt rises, in the e-time where the internet booms, whether printed books have lost popularity and will be replaced soon. So how will printed books survive this e-storm.The author collected and classified domestic book designs through history, summarized and analyzed the materials collected by means of induction, comparative research and examination, etc, after massive studying of references along with deep analysis into the survey relating The Research into Future Development of Printed Books and E-books. After all these work, this paper managed to summarize people’s attitudes toward the shock to the market of traditional printed books that e-products have brought, and public opinions on future book market. Meantime’s,we will Study the outstanding books from many domestic and foreign design and Bring Some future printing paper traditional book binding and design should pay attention to the conception From the point of view of design. Finally, this paper came up with the author’s own suggestions on future evolvement of printed books.