Contemporary Art Of Cross-border Derivatives Research And Practice

With the rapid development of social economy, consumption of the era of prosperity, the spirit of art as an elegant products are gradually integrated into the social life, the former "Wang Xietang former yan," into the "ordinary people", and more and more popular, popular and commercialization. Works of art in the realization of aesthetic function and cultural value, art itself contains the pluralistic value has been discovered, such as the representative of contemporary art, which make this may become a reality. Art on the basis of cultural value, and for commercialization, interesting, industrialization development, not only as ornamental, the collection of pure and culture, at the same time extension for practical, transmissibility and incalculable economic value. Therefore, art by the original works of art to become art derivatives. The emergence of art derivatives, make art into public life, it has become the public to understand that the artistic idea and aesthetic platform. Artists can use art derivatives, promote their own artistic conception and artistic elements to the public, artists through the communication with customers, can better make his artistic idea and aesthetic more perfectly into the life of the masses. The general public can also through art derivatives to improve their aesthetic and artistic accomplishment.Systematically analyzing art crossover phenomenon and derivatives formation background, the causes of the formation of art of derivatives, the classification of art derivatives, value, as well as to the contemporary art and the art market and public life to bring the role and impact of industrial structure, by analyzing the foreign art derivatives market for Chinese art in the derivatives market realities, combining Chinese art derivatives creation and promotion of a series of problems in the process, starting from the success stories of the derivatives of contemporary art, and innovation for the promotion of China’s art derivatives industry puts forward some Suggestions, finally to explore the artistic creation form and the method of derivatives, for example, according to the research of the creation method of his own paintings art derivatives creation practice. Hope that through the discussion of this paper can in art derivatives research and practice have a certain understanding and exploring.