The Study On Reproduction Of Cultural Heritage In Tourism Context

Originally as the residents living space, the ancient town Qian zhou, in the context of cultural tourism, is subjected to the cultural heritage reproduction comprehensive effects of many factors, and has become a cultural heritage park and a cultural tourist attractions. The change of the ancient town Qian zhou, in a sense, reflects the problems of reproduction of cultural heritage in the contemporary tourism context. The main modes of reproduction can be classified into three categories: one is the physical recovery. It shows that when government was restoring the historic buildings, also aiming at the tourism development’s demands, borrowing ideas from traditional construction’s elements to rebuild the modern buildings. The second is the exhibition evolution of the cultural heritage, which means to dig out those intangible heritages which once existed in town, yet with the social’s development they are also fading and even vanishing, and we could use the new material spaces to reappearing them in the modern era. This shows on the into of the Non-material cultural heritage park and the open of folklore tourism performing art Grando. The third is the development of cultural products, which means the developing special local tourism souvenir, and the launch of Xiangxi Fang business incubator.Combing through Qian Zhou’s spaces reproduction process, we could easily see this is not a transformation of it’s own, it’s change caused by many other motive factors. Among these factors, government had the dominant function in Qian Zhou’s reconstruction. It adjusted the direction of the development works, accelerated the development of local economics, held a market choice for cultural heritages.The researchers had massive reference works for Qian Zhou’s reconstruction, and aimed at Qian Zhou’s developing direction made a restoration for it;s historical cultural. Medias had rigorously propaganda to Qian Zhou’s new image.In summary, The reproduction of the ancient town Qian zhou has showed us the cultural heritages’ changing progress. And it alos is a new try to inherit cultural inheritance and protect new model.