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Aesthetic Fission In The Context Of Commodity Economy

Posted on:2017-05-12Degree:MasterType:Thesis
Country:ChinaCandidate:E F WangFull Text:PDF
GTID:2295330485964492Subject:Aesthetics
Abstract/Summary:PDF Full Text Request
In the highly developed commodity economy society, the value of goods constitute reversed. The value of goods by the use value and exchange value, when the market supply and demand in the state for less than the demand, the value of goods decisive role is the value of goods, and when the market is oversupply, businesses in order to improve the market competitiveness, using high technology, giving a unique personality of goods by commodity art and design, in order to attract the attention of consumers, to stimulate consumer desire to buy, improve value-added goods, facilitate the exchange of commodities, capital liquidity purposes, so Commodity Aesthetics came into being. For people’s daily life,Commodity Aestheticshave a significant impact:First, from the perspective of the product itself, businesses conscious art elements into product designs, not only to beautify the visual effect of goods, but also to improve the cultural quality of the goods; Second, artistic factors largely determine the exchange value of commodities, due to the use of product packaging aesthetics, commodities look more beautiful, portable, and more cultural flavor, thereby increasing the added value of goods. Third, the product features artistic design makes the product more humane, people’s lives more convenient services, in order to improve people’s living standards; the use of art design and aesthetic, cultural tastes such commodities continue to increase, among the subtle, improve people’s spiritual and cultural taste. Fourth, the art design goods are designed with modern consumption patterns and consumer experience, modern society. Not only the sale of goods that can be used to promote sales of consumer experience can also be used as value-added goods to sell. Commodity Aesthetics in their own development process, for people’s daily life has great positive significance, but we should also see the objective leading to excessive development of commodity aesthetics form of quality does not match, people produce goods disappointment and trust crisis. With the development of high technology, commodity aesthetics artistic elements more strongly, thus producing a new problem:commercial society Aesthetic fission. Commodity Aesthetics implants make daily life and artistic boundaries of the public increasingly blurred, so whether such limits would disappear? Art can not be the end. Art has its own laws for itself, namely artistic discipline; the boundaries of art and non-art has not disappeared, people demand for art (aesthetic experience), Art as the people’s spiritual needs, it will not disappear. In the commodity economy, alienated, people’s spiritual world need the influence of arts. I believe that Commodity Aesthetics just some of the factors involved in the arts, is the art of simple commodity and factor in the effect of the combination of high-tech, manufacturing, rather than belonging to the creation, from the art class and below as copying art is lack of vitality mechanical reproduction. The real metaphysical art is a unique creation of the artist, is unique creations and the living product the spiritual world, Aesthetic Images. Due to the different aesthetic subject of aesthetic imagery also has an infinite richness. Metaphysical Art openness and developmental, have vitality. Exist commodity Society of Aesthetics and Art commodity a certain relationship, but Commodity Aesthetics and artistic elements metaphysical arts have a qualitative difference, thereby forming a first fission aesthetics. Economists in the use of Commodity Aesthetics aesthetic design while fully tap the virtual space commodity aesthetics, ignoring the value of goods, Shopping cause people to lose sense of happiness and a sense of aesthetic experience, which is the depth of the fission product aesthetics. For commercial society should not appear in the aesthetic of the trial without positive or negative, but should be regarded as an objective of the status and trends, we expect Commodity Aesthetics can be reasonably used, and look forward to Aesthetics and Art can appropriately as a productivity booster.
Keywords/Search Tags:Commodity Aesthetics, Aesthetic of Everyday Life, Art, Aesthetic Fission, Aesthetic Design
PDF Full Text Request
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