Research On Current Situation Of Supervision And Countermeasures For Government Management Of Internet Public Opinion In Guangdong Province

In present, China is in the process of economic transformation and social transition,. various crisis hasbeen rapidly translated by network media，which has put forward higher requirements for ChineseGuangdong government’s handling of the crisis. How to cope with the crisis effectively has become one ofthe most important issues demanding prompt solution from our government.This study is to demonstrate the current situation of supervision in internet public opinion and raisecountermeasures for government management of internet public opinion in Guangdong province byadopting the basic theories and methods from the field such as public administration, crisis management,the science of communication, information management science and public relations science, and thecombination of research methods of literature research, inductive and comparative method, case study,theoretical research and strategy research. Based on the practical significance of supervision and guidanceof internet public opinion for Guangdong province’s government, this thesis clarify the basic connotationand characteristics of internet public opinion, analyze the experience, the existing problems and restrictivefactors in the supervision and guidance of internet public opinion. Thought the analysis of the typical case,this study explore the methods and strategies on the supervision and guidance of internet public opinion byconsidering the foreign experience and present situation of Guangdong province.This thesis is divided into six parts：the first part is the introduction. State the topic background andthe significance in theory and reality, research methods as well as the domestic and foreign research status;The second part elaborates concepts and theories related to internet public opinion; The third part, mainlyelaborate the objects and specific content about government supervision of internet public opinion, andmethods of government supervision; As the part of case study, the fourth part takes the “wukan incident inGuang Dong" as the example and analyzes the problems of government supervision in internet publicopinion and reasons of governments’ respond with the crisis; The fifth part, Based on the experience ofdomestic and foreign government on supervision of internet public opinion，combined with the currentsituation in our country，analyze the enlightenments of internet public opinion crisis supervision; The sixthpart, mainly talk about the government internet public opinion supervision principles and should takespecific tools for analysing, so as to providing strategies for the problems appeared in the supervision ofinternet public opinion.