Analyse On Legal Problem For Well-known Trademarks From Cybersquatting

The rapid development of the Internet has brought human beings into the real era of information, greatly promote the development of social economy and culture. At the same time, the impact of the rapid development of the Internet to traditional legal field, raised legal issues a series of urgent need. The domain name, with the commercial application of the Internet in the worldwide, has been regarded as a commercial symbol, on the Internet represents the company’s identity. In recent years, due to the huge economic interests, attracted around the well-known trademarks has produced a series of issues, especially registered well-known trademark names are increasingly prominent phenomenon. This has brought great economic losses not only to the well-known trademark owned enterprises, Therefore, pay attention to the protection of well-known trademark domain name has become the survival and development of enterprises with well-known trademarks must pay attention to and solve the problem.This paper selects the well-known trademark of the domain was registered this phenomenon as the research object, of well-known trademark and domain name exact concept, the phenomenon of conflict and controversy at home and abroad to solve and the legal protection is recommended were compared and analyzed, and combined with the relevant international legal protection system, in-depth exploring the well-known trademark protection strategy to regulate, restrict the phenomenon of the domain name cybersquatting and practical significance. Both of the follow international situation is to solve the present stage of our country actual difficulties, explore utilization at the present stage of our country well-known trademark legal protection system to adjust China’s Internet domain name cybersquatting infringement dispute.This paper found that: our country must establish Chinese domain name rules which is similar registration to NSI or UDRP. Now our country is lack of the existing legal norms of the registration to domain name. So our country needs international standard register system which is under the guidance of the UDRP.China needs to substantive law suggestions and improve the intellectual property system, only in this way can the malicious cybersquatting acts well-known domain name trademark issues fundamentally resolved.