Study On The Human Consumption Of Rural Under The Condition Of Market Economy

Gift exchange as a social phenomenon exists in the world, by the impact of Chinese historyand tradition it has a unique culture and characteristics. It can be said, people’s mutual affectionhas become the lubricant of the whole society, especially in rural areas. Human consumptionreflects a demand for human emotional communication, appropriate human consumption meetthe emotional interaction between people, with a positive social significance. However, with therapid development of China’s economy, farmers’ incomes have increased significantly, risingliving standards, the proliferation of human consumption make this emotional exchangechanged. Rapid spread of irrational human consumption not only affects the villager’s normalproduction and life, ruining the social atmosphere, but also hampered the healthy developmentof the rural economy and society, affecting the process of China’s new rural construction.Because of this, I believe, at the present stage of China’s rural,human consumption is a concernof the whole society social problems, especially establish a healthy and reasonable consumptionconcept in the rural community, advocating no competition, no herd human consumptionconcept has important and far-reaching significance.The main contents includes, introduction the first part of the article, the main topic of thispaper describes the basis and source, defining the meaning of the topic, research methods andrelated concepts, the second part, summary and conclusion of the relevant theoretical researchesand describes the theoretical basis and rural human consumption-related, the third part of thethree villages within Jilin representative empirical analysis aimed at human consumption bythese studies reflect the status of the three villages under market economy conditions in the ruralareas of Jilin human consumption, the fourth part, the third part of the empirical analysis, thesocial impact of human consumption caused by unreasonable Jilin Province, while digging outthe cause of the province’s rural areas resulting in unreasonable human consumption, the fifthpart, on the basis of the above analysis, we propose to guide farmers reasonablecountermeasures human consumption, the sixth part of the research carried out in this paper ageneral summary, hoping to form a rural community through this study provides a goodatmosphere human consumption beneficial effects on physical and mental pressure reducingfarmers, but also rural social harmony, production and living a healthy atmosphere.