The Research Of Students’ Innovative Team Of Sports Colleges From The Perspective Of Organizational Communication

Since coming into 21 century, the speed of development of science and technology and the degree of it development is very amazing. A world-wide scientific and technological revolution has moved across countries. Technological innovation has become the strategic core that each country grabs chances and the commanding heights. This is an irresistible tend in the world’s future development. Institution of higher education is the major components of Chinese innovation system. A lot of high-level research results and talents are from here.Therefore, creating the students’ innovative team of colleges has played a significant role in the promotion of the scientific and technological innovation in our country.Scholars in our country have gradually realized that students’ innovative team of colleges is the key research object in the future. They have made deep researches about students’ innovative team of colleges from multiple angles. Some scholars have discussed how to construct and manage students’ innovative team of colleges from the perspective of management. Other scholars have studied how to better improve students’ innovative team of colleges. Even more, some scholars have analyzed the process of communication of students’ innovative team of colleges from the viewpoint of communication. As a special group that has grown up with the institution of higher sport colleges, students’ innovative team of sport colleges resembles other forms of organizations. It also has some distinctive features which distinguish from other organizations. This paper chooses one branch of communication—the organizational communication, and uses its professional knowledge to analyze the process of communication of students’ innovative team of sport colleges.This paper briefly introduces the basic theories of students’ innovative team of sport colleges and organizational communication as the theoretical foundation. And then it analyze the characteristics of the organization, the organizational design and the general rule of internal and external communication in the organization of students’ innovative team of sport colleges.Then,it chooses the innovative team of douzuan in the department of engineering and information of Wuhan sports university as a case. The organizational structure, organizationa l communication content and process are analyzed concretely.Finally, it follows general law of the Marxist philosophy of dialectical which is from thegeneral—special—general. It focuses on individual and specific issues of the innovative team of douzuan, and extends to general issues of the entire students’ innovative team of sport colleges, and investigates the causes. It gives solutions to these problems, from the perspective of organizational structure, communication channels, organizational system,organizational culture, etc. And it make a contribution for the all-dimensional, multi-angle analysis research of students’ innovative team of sport colleges in our country.