Analysis Of College Students’ Moral Education From The Film And Television Culture

College students as the backbone of the future society, from the moment of entering theuniversity campus, is the social high hopes for their professional accomplishment, moral levelhas been the widespread attention of the society, some moral problems in recent years, collegestudents’ group is particularly noteworthy and discussed, and expose the problems existing in thecollege students’ moral education, college students’ moral education not only should strengthentheoretical construction, should explore ways to practice more. In today’s society has entered intothe film and television era, for modern people, especially the spare more time to college students,the film and television culture has become an important part of their cultural life, the film andtelevision culture as a kind of audio-visual and comprehensive cultural forms, with its powerfulpenetration and extensive influence, becoming the leader of college students’ daily life andrecessive moral education teacher, not only bring college students enjoy entertainment, more inimperceptible influence college students’ moral concept and moral behavior, has the importantvalue of moral education. Therefore, this article choose from a perspective of film and televisionculture, discusses college students’ moral education problems, analyzed the influence of the filmand television culture on college students’ moral education, and on the basis of the reflectionreasons, put forward the countermeasures to solve the problem, it is of important theoretical andpractical significance. Previous study of film and television culture and college students’ moraleducation is focused on the film and television culture, this article is the starting point and thefoothold of college students’ moral education, this is the difference between this paper and theinnovation place. This paper will be divided into four parts: first of all, this paper summarized"college students’ moral education", through to the moral, moral education, definition andinterpretation of these two concepts, extended the connotation of college students’ moraleducation. And the content of the college students’ moral education should cover expounds theirviews, college students’ moral education content in addition to the basic moral education, alsoshould pay attention to the hierarchy of contents of moral education and times. By focusing onanalysis of the function of the college students’ moral education and value, and highlights the importance of strengthening college students’ moral education and a sense of urgency. Secondly,in this paper, the connotation, characteristics and function of film and television culture threeaspects has carried on the detailed elaboration, definition of film and television culture is thebasis of definition of "culture", the film and television culture as a kind of form for the film andtelevision and in music, art, photography and other art forms of comprehensive cultural forms,practical, artistic, permeability three significant characteristics, film and television culture hastwo basic functions, film and television culture is the primary function of the entertainmentfunction, this paper focused on the film and television culture education function, concrete canbe divided into knowledge popularization, political orientation and moral education function;Again, this article in the grasp of the college students’ moral education, film and televisionculture, based on the research is mainly focused on the influence of film and television culture oncollege students’ moral education and the reasons. Film and TV culture influence on collegestudents’ moral education has obvious duality, on the one hand, the film and television culture onthe patriotic education of college students, moral cognition and moral behavior, etc, all kinds ofpositive influence, on the other hand the some popular waste film and television culture is thenegative influence of the college students’ moral education, and a state of affairs reflects on thefilm and television culture positive influence on moral education is not enough, play negativeeffects obvious reasons, this paper tries to college students’ own factors, social factors,government factors, school factors four aspects analysis. The last part of the article is mainly toexplore countermeasures according to the reasons, to seek countermeasures to give play to therole of film and television culture moral education actively, and improve the moral quality ofcollege students, this is the fundamental starting point and the foothold in the end. This articlemainly from the play a role of college students themselves, film and television cultural workerskey role, the government leading role, college education guide four aspects in this paper, thecountermeasures...