Study On The Innovation Of XJT University Digital Management

University information construction is the key way to improve campus management. Digital campus construction is in the breakthrough and the bottleneck period, the using of big data is helpful to seek and improve management innovation of university.With cloud computing,the development of networking,social networking and other emerging technologies,data showing explosive growth, the emergence of massive data indicates the arrival of the era of big data.In the era of big data, data has become an important strategic resource, and is becoming more and more important to the decision support of various management.Digital information is widely generated in university IT service.How to get better, more accurate,more timely, more useful information from the mass data is increasingly becoming an issue of concern. It is an inevitable trend to develop big data technology into the campus information service to provide users with a more detailed, more personalized information services.The paper analyzes the current problems existing in universities management. Universities should pay attention to opportunities of era of big data and further expand the information construction. To continuously improve the level of information management by platform of university management and decision based on big data.By of XJT practice and case study, to explore how to use big data to enhance the management and service of university. It shows big data will bring profound insight and knowledge to enhance the university core competitiveness.