Research On Financial Services And Distribution Of Benefits Based On Whole Agricultural Supply Chain With Cooperative Game Theory

Agriculture occupies a pivotal position in the national economy. There areproblems including a lack of mortgage terms, information asymmetry and great riskswhen it comes to the traditional agricultural financial services. The research aboutfinancial services of agricultural industrial chain can effectively facilitate agriculturaldevelopment and it is also a new issue of commercial banks. Combining the author’sinternship experience in Longjiang Bank, this paper first summarizes the currentresearch achievements in the field of the agricultural industrial chain finance at homeand abroad. Then it discusses the success cases of agricultural financial services abroadand analyze the success factors of the implementation of the cases. In the end it sums upsuccessful method and theoretical guidance for agricultural industrial chain finance.Rational profit distribution between the partners is the basic condition forlong-term sustainability of the partnership. Firstly, this article discusses the gamerelationship in the traditional agricultural finance including the analysis of thecooperation between traditional agricultural finance and agricultural industrial chainfinance based on static and dynamic game theory. After that it discusses the cooperativegame relations between farmer, bank and core companies using Shapley value. Then itanalyzes the earning difference in cooperation and non-cooperation condition and theprofit distribution of cooperative game by defining the non-cooperative profit ofdifferent partners. For the core business and retailers in the chain backend, this paperuses KS model to discuss the cooperative game relations in the condition of differentprices of the final products.This paper discusses the agricultural industry chain finance carried on in LongjiangBank to analyze the profit model, risk control, development strategy and other factors.On the basis of the results of earlier discussions on cooperative game, it proposesmethods and suggestions for commercial banks to carry out agricultural industry chainfinancial from the perspective of the whole industry chain and makes recommendationson the Longjiang Bank’s development planning and new product structure.