The Research Of China’s Commercial Bank Consumer Credit Development

The current expansion of consumption as the country has achieved the transformation of economic development an important starting point. The party’s18th congress reported, in2020China’s GDP and per capita income of urban and rural residents will be double by2010. A substantial increase in rural income, urban and rural residents increased significantly driven by consumer demand. Enhance consumer demand has brought two benefits, first, the proportion of household consumption in the national economy continues to grow, contribute to the achievement of national goals to promote economic growth. Second, with the increase in household income, consumer spending other people outside the protection expenditure will increase significantly from the original purchase basic goods of life, affordable housing and other infrastructure spending, the development of high-end consumer to purchase housing, consumer from car luxury consumer spending, travel expenses and other consumer enjoyment. This change in consumption patterns, spawned a substantial increase in personal consumer financing needs, bring unprecedented opportunities for the development of consumer credit. Thus, consumer credit in stimulating economic growth, improving gross national production will play an increasingly great role.Competition among commercial banks in China’s increasingly intense, personal consumer credit in the stability and maintenance of customer relationships, expanding the size of bank credit, improve banking income has played an increasingly important role. In this case, the analysis of China’s commercial banks consumer credit business situation and existing problems, learn from the experience of advanced development bank consumer credit business, which studies the development of China’s commercial banks to develop strategies consumer credit business, for Chinese commercial banks to solve practical problems grasp the development trend of the future, to keep up with the times, of great significance.China’s commercial banks should take the initiative to change their philosophy, the integration of credit resources to enhance product innovation, marketing, promoting, strengthening risk management, optimizing business processes, resulting in an overall improve their core competitiveness.