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Discussion On The Internet Insurance Based On The Zhongan Online

Posted on:2015-04-10Degree:MasterType:Thesis
Country:ChinaCandidate:P WuFull Text:PDF
GTID:2309330431483457Subject:Insurance
Abstract/Summary:PDF Full Text Request
If you want to find something in this century has brought the world to be changed,then it is surely this must be the Internet. The Internet has become synonymous withthe times, especially after the emergence phones and other mobile clients, attracting anincreasing number of Internet users, Internet users penetration rate is increasing,opened a new chapter in the development of the Internet, but also for the world. bringa change, which greatly improves the productivity of today’s society. On the otherhand, such as banking and insurance, and other major traditional industries has alsobeen an unprecedented impact.China’s insurance industry has developed over30years,plays an integral role in the development of economic society, and people ’s daily lives.However, with the rapid development of productive forces and the rapid increase inscience and technology, a veteran of the traditional industries, to subvert the existingconsumption patterns, the development of market economy has been a huge hit.Thearrival of a bottleneck during the development of the traditional insurance industry,attracted to the development of the times, a new business model to explore the thought.Banking and insurance and other financial institutions continue with the introductionof a variety of advanced techniques, and continuously improve their professional leveland quality of service. With the mutual integration of information technology and theinsurance industry, the Internet came into being insured, this concept of internetinsurance have been proposed. Internet safety is relative to traditional insurancecarriers to define the way that the insurance e-commerce, is a network of insurance.Internet as a major marketing tool of the insurance business of insurance is usuallycalled the Internet. The rise of Internet insurance for the traditional insurance industryhas brought new vitality. Largely reduces the cost, but also improve the operationalefficiency of the insurance companies. From the customer’s point of view, the Internetcloser to the customer and from the insurance companies, so that customers get theservice and more intimate. Internet insurance is representative of the new businessmodel, but also the direction of the future development of the insuranceindustry.Alibaba, Tencent and other e-commerce continue to lead the business of the Internet, the balance Alipay, Paypal payment, qq micro-channel dating people closerdistance, micro-channel advertising promotion popular, these things appear fresh,breaking the traditional barter market sales model. Balance treasure, Caitong haveappeared, lit the fuse of the Internet has further financial reforms. By Alibaba ’s JackMa, China Ping An ’s Mr Ma, Tencent ’s Ma Zhong An online together to create aproperty insurance company, which has also been approved to build the application.Public safety will be China ’s first online sales of all products through the Internet andhandle claims for property insurance companies, insurance industry leader reflects thetraditional sales channels," Breakout" strategy paper approved by all the talk aboutinternet safety online financial development, This paper will analyze the opportunitiesand challenges on two levels, combined with the status quo at home and abroad tobuild the development proposal put forward Internet insurance system.
Keywords/Search Tags:Internet Insurance, Swot analysis, pest analysis of Porter’s Five, Forces Model
PDF Full Text Request
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