Shaanxi Fengxian County Leisure Agriculture And Rural Tourism Development

At all levels of government support, the development of leisure agriculture industry body enthusiasm rising, prompting leisure agriculture and rural tourism development to accelerate the development, has become an important symbol of post-modern agriculture and the integration of urban and rural areas, to speed up an important measure to promote urbanization, one new industry with a strong vitality and broad prospects, great development potential.Baoji City, Shaanxi Fengxian County is one of two national leisure agriculture and rural tourism demonstration counties. In recent years, Fengxian County, the development of leisure agriculture and rural tourism as urban and rural development, promote industrial restructuring and upgrading of agriculture, a powerful starting point farmers to get rich, and constantly improve the quality of one village, one product, extend the industrial chain, promoting the interactive integration of the three industries, healthy development. Will create a national leisure agriculture and rural tourism demonstration counties, the province’s tourism demonstration counties combine with the rapid rise of cultural tourism industry, leading the county’s economy has made the transition across. 2011 Fengxian County of Shaanxi Province and Xi’an Chang’an as the only two counties, was named the Ministry of Agriculture, the National Tourism Administration as a "national leisure agriculture and rural tourism demonstration counties." Fengxian County in 2012 and was named the Shaanxi Provincial Tourism Bureau Tourism Demonstration County, Shaanxi Province, China in recent years, also has access to eco-cultural tourism county, China’s most beautiful town and other awards. This paper focuses on nine major projects currently in Fengxian County, leisure agriculture and rural tourism development form type are: beautiful countryside tours, historical and cultural tours, "red" cultural tours, summer leisure, sports and travel oxygen, agricultural park tour Agriculture estate tours, wind tours, cultural tours Qiang.This is the leisure agriculture and rural development of the tourism industry as the research object in Fengxian County, on the basis of modern agriculture, leisure agriculture, rural tourism, defining the concept, describes the basic theory and a brief review of leisure agriculture and rural tourism industry development of its development status. Through the use of literature research, analysis and comparison method, SWOT analysis method of Fengxian County, leisure agriculture and rural tourism development overall development of a comprehensive analysis and evaluation of Fengxian County, practices create national leisure agriculture and rural tourism demonstration counties, has made experience and development model are summarized, and pointed out the existing problems in five areas, by analyzing the reasons, from the United States, Japan, France, Italy and other countries on the basis of the advanced experience, put forward five targeted countermeasures and suggestions for FENGXIAN bigger and stronger leisure agriculture and rural tourism industry, sum up and promote the successful experience and development model has some reference value.