Evaluation And Research The Portal Website Of SME In Lanzhou

By the goal of ’Twelfth Five Year Plan’ development of small and medium-sized enterprise (SME) informationization to develop and build the basis of information technology, in 2015 to develop ’Internet+’ plan of action, to promote the mobile Internet, cloud computing, big data, combined with modern manufacturing industries such as the Internet of things, and to promote e-commerce, industrial development of the Internet and Internet financial health, guide the Internet companies to expand the international market. It can be seen that the process of enterprise information in advance with The Times, constantly advancing and deepening. Enterprise portal site for people to know and search information of a window, is playing a more and more important in the era of enterprise informationization, accounted for 80.4% of the total number of enterprises especially SME should pay attention to enterprise development trend of informatization, take own portal construction, seeking potential commercial value, improve enterprise profit space in the future.SME portal to release information, set up the enterprise image, enhance customer service, collect information and understand their peers, promote new products, improve the work efficiency, service for consumers, and many other functions. SME portal website construction also experienced by the ’green shoots’ to ’vulgar’, and then to today’s ’segmentation’ of development, achieved some results. But the enterprises in the construction of website, because of the lack of correct theory guidance and scientific evaluation system, makes the enterprise website is far between actual performance and expectations. This article from four parts analyzed the lanzhou city SME portal website:the first part, from the perspective of the research background and theory, determine the research content and research ideas; The second part of the selection of sample enterprises,231 companies in lanzhou city portal site investigation, on the basis of using the expert evaluation method and analytic hierarchy process (AHP), combined with AHP software to establish the evaluation index system of lanzhou city portal; The third part takes Lanzhou Zhuangyuan ranch co. LTD. and other ten enterprises as an example, studies the enterprise portal website using expert scoring method of empirical analysis, and obtains the evaluation results;finally summarizes existing portal website of Lanzhou small and medium-sized enterprise problems, and puts forward some opinions and suggestions to improve the effective to solve the problem.