A Study On Influential Factors Of Manufacturing Corporation’ Environmental Behaviors Based On Green Growth

With the growing shortage of natural resource and deterioration of the environment, OECD countries as well as South Korea, Japan and other countries have introduced policies to implement green growth strategies, and to promote the sustainable development of economy, society and the environment. Although there is no national strategy of green growth in China at this stage, Eco Deal and green industry have been promoted in the form of eighteen and politburo meeting. At the same time, Manufacturing Corporation is an important pillar of our national economy, which is also a major source of environmental pollution considered as the focus of governance. Therefore, analysis on the factors which can affect the environmental behavior of Manufacturing Corporations, thus proposing specific policy recommendations, will help to promote the implementation of China’s green growth strategy.This paper use literature and empirical research methods to analyze the current situation and influential factors of manufacturing corporation’ environmental behaviors in the context of green growth. First, comb the influential factors of environmental behavior by the method of literature review and theoretical research, make them classified and selected, build conceptual model based on the assumption, and design the questionnaire according to this model. Secondly, obtain research data in the way of expert advice, spot research, interviews and questionnaires, and analyze the data by SPSS 20.0 to draw conclusions. Finally, according to the results of data analysis, policy recommendations was proposed including policies and regulations, market mechanisms and capacity building.This study found that:The difference among different sizes of corporates’ environmental behavior and influential factors is significant. Large enterprises performs significantly better environmental behavior than the small and the medium; The difference among corporates in different ownership structures is not significant; Market pressure,organizational redundancy and managers’ environmental awareness impact positively on corporate environmental behavior, while the government regulation plays no significantly positive role on it; At the same time, managers’ environmental awareness plays a mediating role in the relationship between organizational redundancy and environmental behavior as well as between market pressure and environmental behavior.