Research And Implementation Of Beef Quality And Safetytraceability Based On Multisided Platform

With the people’s living standards improving, people’s concern about food quality and safety is increasing, and food demand for health and safety are also increasing. However, a variety of domestic food safety problems occur frequently. From Britain’s "mad cow" incident, and the four countries of the European Union "dioxin" contamination incident, beef quality and safety get more and more attention around the world. US, EU etc introduced of the relevant laws and regulations. Product quality and safety of beef traceability were mandatory.China has carried out of a lot of useful exploration in the quality and safety of agricultural products traceability, and developed a number of management platforms, but there are still many problems, for example,Supply and demand sides of information asymmetry, transaction costs and risks are too high, poor circulation products and other regulatory agencies and other parties can’t effectively participateThis article from the perspective of the theory of the multisided platform, in the analysis of the important features of the multisided platform on the basis of the theory, combined with the quality and safety of agricultural products traceability features, discussed on quality safety of agricultural products traceable method of constructing a multisided platform, particularly designed of the path multi-stakeholder participation, and analyzed its characteristics. It is of great significance for agricultural traceability information sharing to achieve symmetry, reduce transaction costs and risks, and the realization of smooth flow products.Based on the multisided platform theory, combined with the quality and safety of beef traceability process which involved in multiple aspects of breeding, slaughtering, processing and marketing, using ASP.NET, AJAX, RFID technology, the B / S architecture, C # language, developed the beef quality and safety traceability multisided platform. The platform focus on traceability, and provides an interface to participate: beef suppliers, brokers, consumers, regulators, etc. in interactive platform, and achieves the functionality of the multi-stakeholder platform.