The Risk Analysis Of Investment Characteristic Of Bank Financial Products Of Agricultural Bank Of China

As Chinese resident income growing, Bank financial products have attracted more attention from Chinese residents. In recent years, the sales of Bank financial products keep in the high-level. However, because of a lack of financial knowledge and the immaturity of financial perception, Chinese investors are still in dark about the risk of Bank financial products.This article chose the Bank financial products of Agricultural Bank of China as research object, and applied the Generalized Autoregressive Conditional Heteroskedasticity method and the investment risk measure method of Value at risk to analyze the risk and benefits characters of the Bank financial products. First of all, this article put forward the method to measure the risk of Bank financial products, and then chose some products as sample using the method to analyze the risk and benefits characters. Finally, this article offer several investment advice.