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The Case Studies Of Samsung Electronics To Perform Social Responsibility

Posted on:2015-10-08Degree:MasterType:Thesis
Country:ChinaCandidate:X G PiaoFull Text:PDF
GTID:2309330467496375Subject:Business management
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This thesis is a comparison between cases of Samsung Electronics’social responsibility practice in China and Korea, Research courses and improvements plan different CSR practice in China and Korea. And then, suggests how Samsung electronics can realistically sustain development strategies in China and Korea.Recently, there have been increased discussions about CSR in academic world and international society, so, many leading corporations and multinational corporations also attach importance to CSR in its management process. China is no exception, too. Influx of Globalization after Chinese corporations’foreign exchange is also very popular. Especially after China’s participation in WTO, many of Chinese corporations watched CSR with much attention. As a result, there have been many researches about CSR in China and Korea. But, virtually not enough research compared to other developed countries.Samsung electronics is the Korea’s biggest company. And now, it is a global company, its CSR in China and Korea was highly acclaimed in world. According to white paper on CRS by Chinese Academy of Social Science in2013, Samsung electronic China’s CRS has received high praise in China, as well as getting first place on CSR assessment in100foreign-funded enterprises. And, according to CRS assessment on Korean companies by NEXT SOCIETY foundation, Samsung electronics Korea is selected as an outstanding enterprise every year.According to a research on CSR, a comparison analysis between Samsung Electronics China and Korea suggests some realistic ways of achieving CSR and sustainable development.This thesis had some conclusions through a comparison analysis of Samsung electronics’ CSR in China and Korea:Conclusionl:Samsung electronics’ CSR in China and Korea is a biased investment of social benefit, Seem to not yet bring tangible results of social renovation through direct enterprise activities; Conclusion2:Samsung electronics China and Samsung electronics Korea also put an effort to realize international society’s demand values through product environment certification in the production process. But there still is a comparatively insufficient reflection about society’s needs in both China and Korea; Conclusion3:In view of CSR’s ecpenses, Samsung electronics gives China and Korea a significant level of investment. But the ratio of CSR investment to sales and the ratio of CSR investment to a pre-tax profit in Samsung electronics are much smaller than the average ratio of the Korea500top companies in sales part; Conclusion4:The difference between Samsung electronics’CSR in China and Korea is mostly seen in government relations, workers, supply merchants, different positioning in competitive markets and different relations of CSR and competitiveness of company;This thesis is a kind of trial study. Even though it is based on a lot of data research material, it might still have insufficient information due research limits and collection of material’s limits. These short comings can be improved through a rather more sophisticated research.
Keywords/Search Tags:Corporate Social Responsibility, Samsung Electronics, Strategic CSR, Corporate Social Citizens
PDF Full Text Request
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