Research On The Content Framework Construction Of Forest Park Guide Commentary

Forest Park landscape and environment contains a wealth of scientific knowledge, people’s demand on Forest Park tourist visiting is changing from basic level sightseeing to deep popular science tourism. However, it is difficult for most of the tourists to understand its scientific connotation with their own knowledge, Forest Park tour guide commentary writing has thus become an important link of the development and management of Forest Park. A review of a scientific Forest Park tourist guide word not only can help tourists better understand Forest Park related scientific knowledge, achieve a deeper level of travel experience, improve the tourist satisfaction, but also can transfer the concept of protecting the Forest Park landscape and the animals and plants to tourists, guide and standardize the behavior of tourists, help Forest Park Managers realize the visitor management and better promote the protection of Forest Park.This article is based on the literature review and pre survey, using communication theory, environmental psychology, perception theory-SERVQUAL model and other relevant theoretical knowledge, learning from domestic and foreign research results about the tour guide word building, refering to the provisions of the relevant stateguide, through two rounds of expert consultation, to construct the index system of Forest Park tourist guide word elements. The empirical part includes:① with the method of content analysis, we analyzed the content framework, scientific analysis of selected domestic 30 samples of Forest Park guide commentary and summed up tour country present Forest Park guide commentary writing characteristics and existing problems.② Using questionnaires method and expert consultation method, we made tourist demand analysis and expert consultation as to 20 evaluation indexes of the index system in order get the ranking of importance indicators of tourists and expert. Finally, we came to the following conclusion about Forest Park tourist guide commentary building:(1) Although the content framework of Chinese Forest Park guide commentary has been basically formed, In comparison, Main content of the existing Forest Park tour guide commentary frame can not comprehensively represent the tourism resources of Forest Park to tourists, the proportion of myth and science knowledge in the Forest Park tour guide commentary is imbalance and type of scientific knowledge is single. (2) The tourists think it the highest place to this valuation "the imagination of the fairy tale according to shape and combined characteristics of shape".But experts say Forest Park tour guide commentary writing should be based on the popular science education of tourists, the popularization of scientific knowledge to enhance the Forest Park tourist resources protection to the Forest Park.(3) We concluded that in the preparation of the Forest Park tourist guide commentary, a "welcome", "notes", "Forest Park Tour", "scenic spot", "farewell" five parts should be set up according to the specific situation of Forest Park, we should meet the written request that fairy tales and the Forest Park of science content must be written from the interest and scientific perspective. Preparation of Forest Park tourist guide commentary in the fairy story content should pay attention to the connotation, types, themes and characteristics. Preparation of Forest Park tourist guide commentary should be easy for tourists tounderstand、connected the specific spot and contains the whole knowledge of forest park.