Research On Time Management Of Company S CRM Smartphone APP Software Project

With the rapid development of China’s mobile Internet industry, the number of smartphone and mobile internet users increased rapidly。Utilizing smartphone APP to keep old customers and attract new users, to form enterprise wireless strategy, to develop enterprise e-commerce ability and to occupy the whole industry e-business channel, becomes all major companies focus point.In the past, many competitors and alliances have been launched their own cell phone APP, and achieved fairly good results regarding the number of users and business development. In order to make better use of its own CRM systems which has powerful technology and the strong ability, providing customers with online inquiries and business transaction, and achieving precise marketing through customer behavior analysis, company S planned to build an individual oriented CRM APP system.Although the Internet companies and the communications carriers have very strict project schedule, the delay is usual. How to ensure the project to be completed within the scheduled time, the effective time management is the key, in particular, we need to develop a reasonable project schedule and flexible process control, which are also important and difficult for the APP development.In order to Implement this project effectively, we use the Project Time Management Learning and evaluate the project schedule and milestone by understanding the process of the APP technical and functional. We developed a management process,including in-depth analysis on project scope management, coding definition,coding sequencing, coding duration, the whole process planning and process control. At the same time, we utilize the learning of the time management tools and technology to estimate time spending, forming all necessary management charts. Through continue planning, follow-up and control, the Company S CRM APP was completed and promoted to the market on timeBased on the Company S CRM APP research, We proposed theory and practical approach regarding current situation and difficulties facing by the time management, focusing on how to use the tools and techniques. Meanwhile, for the communications carriers, how to control the schedule of project management based on business characteristics, we provide experience sharing and management processesrecommendations.