The Study On Broadband Access Investment Projects Approval Evaluation System For SHMC

Due to historical reasons of the telecom industry, broadband network in Shanghai is monopolized by Shanghai Telecom. Shanghai mobile as the entrant, for broadband access network construction investment will face competition environment, property with all aspects of the problem, the customer resources, construction difficulty problems. These problems of the project investment risk, investment returns are closely related. Good project management and the project investment and construction of broadband access network evaluation, is to circumvent the investment risk, improve the benefit of investment, to ensure that the key to the successful implementation of the project.This thesis is aimed to evaluate the method of establishing the project of broadband access project is reasonable, effective, accurate and practical for Shanghai mobile. In the broadband is included in the project, can choose the most suitable investment target. reasonably use the limited funds to achieve maximum realization of the strategic objectives of the company and the investment benefit.This paper is based on the China Telecom internal and external market environment changed background, with broadband access project evaluation research based on. The analysis of the main problems of Shanghai mobile in this kind of project evaluation management: first, the financial evaluation of simplistic ignored; second, non financial evaluation is not system, the leadership of the will weight; third, evaluation factors is unclear. The main research contents include: firstly, using literature research method, the benefit of investment, project and project to project evaluation theory, is studied; then the summary to the domestic and foreign research methods, the broadband access market situation, and the current situation and problems of Shanghai mobile broadband access in the city of Shanghai field are summarized. Then, combined with the actual situation in Shanghai mobile, and the market competition situation, proposed the construction of broadband access construction investment project evaluation system. Combined with the specific case of Shanghai mobile, we use the index system, comparison, verification. And summarize the experiences, puts forward related suggestions. Final, summarized the text.