Social Construction Of A Local Industry

The aim of this paper is to use economic sociology social constructivist theory, and the integration of social history field of vision, to a place of sachet industry social construction process were studied. Commonly found in Qingyang Sachet, originated in the agrarian age of peasant household, farm women sewing skills to make handmade goods. As a kind of commodity, Sachet, described recently in Qingyang Prefecture, the most significant cultural market development one of the characteristics, and also to understand the sachet embroidery as a local knowledge and local crafts modern changes of the key. Ingenuity, craft exquisite rural sachet women in military industry around contact and construction of production and sales network of sachet superwoman, entrepreneurs, under the influence of external market forces into the, sachet embroidery from the ordinary in the homes of local people into the spring tide of commodity economy. The original rural society as the gift, in sachet festival event when connection of rural social relations become a tradable commodity, contributed to the rise of sachet economy. Local government already has the sachet economy development into the perspective of government administrative, constructed a series of industrialization, gradually formed a local characteristics of the sachet industry, and take on the Internet era express, constantly to the country, and even the whole world. From the traditional family crafts to the local characteristic industry, Qingyang sachet what changes in the course of what? Local is a step by step how to construct the sachet industry? This process consists of several different phases. Each stage plays a key role in the strength of what? These issues become the starting point of this paper and research objectives.This paper from the social construction from the perspective of the analysis of Granovetter’s "economic system social construction theory as the basic angle of view, namely (1)" the reality of social construction "(2) from economics and path dependence development idea; and (3)" the social network "concept. Assuming sachet the local industry, the formation of process is divided into three stages:that is the gift of stage, commercial stage and stage of industrialization. And corresponding to the different stages of the development of the dominant force respectively for the social construction theory of three parts, namely, "the reality of social construction, social network, path dependence (government, organization, institution, technology, market, culture development and so on. Under the research framework is proposed in this paper and in the empirical research of Qingyang Sachet industrialization process analysis to verify the specific assumptions are as follows:(1) Qingyang Sachet as country gift of the flow of traditional handmade objects, in its own expressive and instrumental characteristics, the implicit commercial logic the may have towards commercialization of transformation. (2) with the external market economy, the commercial economic forces enter, sachet commercialization stage experienced a change from "individual production" to "production network", they promote the formation of local industry, the commercialization and market mechanism, sachet economic rise. (3) the local government for its economic and political needs and interests of the dual considerations by construction in the market environment, organizational system and technical innovation to shape the industry and market, so that the market participants can continue to put sachet industry reproduction and to achieve stable market pattern and the magnitude of.New economic and social science embeddedness of market analysis, improve the US of a real market micro construction and operation process and possible conditions of social cognition, but its limitation is the excessive emphasis on the factor structure and ignore the action of subjective meaning and its process is a kind of static state analysis tools. The theoretical significance of this paper is the static analysis framework of social constructivism theory, applied to the sachet industrialization process, the dynamic analysis of market actors forms of interaction and process smoothly and release all interests subject how to establish a stable form of industrialization, the search in a combined process of research and system construction of market practice methods and theoretical framework. The direction of reality, is reflected not only in many other traditional folk cultural heritage and art, how to in the industrialization development in better preserved and inherited the enlightenment, but also in Qingyang Sachet the local industry forming process, in the industrialization of the leading force in each stage, sachet industry is currently facing the plight of, how to break the "path dependence" made specific analysis and answer. Points out the Qingyang Sachet future direction of industrialization and the leading force is to the Internet as the representative of modern technology factors change.