The Impact Of Embedded Network Relationship And Network Competence On Service Innovation

With the rapid development of economy, the service industry plays an increasingly important role in economic growth. Meanwhile, the globalization of economy make the service innovation more complicated and networked, which also change service innovation theory.Based on enterprise network theory, this research introduces the concept of embedded network relationship, network competence and service innovation performance, aiming to explore the mechanism of promoting Chinese enterprises’ service innovation performance.The research mainly answers four questions. Firstly, it explores the impact of embedded network characteristics on enterprise service innovation. Secondly, it discusses the impact of embedded network heterogeneity on enterprise service innovation. Thirdly, it analyzes the impact of enterprise network competence on its service innovation performance. Fourthly, it demonstrates the impact of embedded network relationship and network competence on enterprise service innovation performance.The conclusions and enlightenments of this research include four aspects as follows: Firstly, the embedding degree of enterprise network relationship has a significant positive impact on service innovation performance, and furthermore, the type of this relationship decides the extent of this impact. Secondly, in the process of service innovation, the heterogeneity of enterprise embedded network relationship has a positive impact on service innovation performance, and the extent of this impact is decided by the type of this relationship. Thirdly, enterprise network competence has a significant positive impact on service innovation performance. The stronger network competence the enterprise has, the better the service innovation performance is. Fourthly, the impact of enterprise embedded network relationship and network capacity interaction on service innovation is partially proved.The uniqueness of the research is reflected in three aspects. Firstly, it enriches the research on the theory of enterprise service innovation and enterprise network. Secondly, it builds the theory and logic framework on the impact of enterprise embedded network relationship and network competence on service innovation. Thirdly, it improves the research measuring table.