Study On The Development Strategy Of SDWH Cement Company

Under the current economic and industry environment, the cement industry and cement companies facing the objective development trend of industrial structure adjustment, urgent need under the recognize the economic situation, industrial structure, industry environment and the enterprise environment, science of strategy adjustment, pointing out the development direction of the development for cement enterprises. My long-term working in SDWH cement company, witness the course of development enterprise steeled, familiar with the business development strategy, to look forward to promote a new leap in the SDWH cement plant development through the study of strategic planning for cement factory.Therefore, the key to enhance the market competitiveness of the enterprise is able to pass on the business of the internal and external environment are analyzed and according to their own resources to develop the long-term business development strategy. The SDWH cement company in the changing market environment or development capacity were discussed. The purpose is currently faced by the company business environment analysis and formulate corresponding development strategy to solve the enterprise in the business process encountered problems, enhance the enterprise’s competitive advantage in the market. Also through research and to provide basis for the establishment of SDWH cement company development strategy.The development strategy of the enterprise will choose SDWH Cement Co., Ltd. as the research object, first of all to the enterprise strategy management theory and related literature comb, followed by in-depth analysis of the SDWH Cement Co., Ltd.’s internal environment and the business process in the face of external environment; thirdly, the formulation of development strategies on the basis of the analysis of the internal and external environment for SDWH Cement Co., Ltd.. Finally in order to the smooth implementation of the strategy developed the corresponding security measures.After the system analysis process, the researchers basically established the future development direction and goal. Clear direction of development and development goals to build a suitable for the development of SDWH cement company’s strategic framework, and developed a SDWH cement company’s overall development strategy and competitive strategy. After the completion of the research process of this series, the author according to the current situation of the development of the SDWH cement company, put forward the low cost strategy, integration strategy and concentrated strategy and strategic mode and pointed out the strategic direction for the development of the company.