Research And Application Of Real Estate Property Management Mode

In recent years, domestic real estate enterprises increasingly fierce competition, industry profit space is compressed. At the same time, consumers desire to purchase more rational, increasingly high degree of attention to the real estate development after-sales services and property management. Quality of product development and excellent property services, more and more owners recognized, property services has become an important part of real estate development enterprise product value and brand value extension, which is the future of real estate development and management development direction. Thus, in the future of real estate development in the property management will become an important part of. Expand our vision to the western developed countries is not difficult to find, all countries attach great importance to the owners to provide a more comfortable home mode, and ultimately to get the core competitiveness of the market. Under the guidance of market demand, foreign in the property management mode innovation gradually formed in Europe and the United States, Singapore, Hongkong, as the representative of the property management model. All these show that the consumers in our country and international social contact with the background, domestic business management must conform to and future market demand, innovate the management mode to establish the comparative advantage of its localization. Is based on the domestic and international background. In this paper, the research to the domestic and foreign property management innovation model, combined with the example of Oriental Property Management Co., Ltd. of Wuhan real estate group, to explore a line with the company’s development of a new property management mode, quickly improve the service level of the eastern property company, build Wuhan real estate property management group of well-known brand, achieve value-added premium of Wuhan real estate group real estate development forum, achieve long-term development of Wuhan real estate group.This article is divided into six parts: first, this paper introduces the research background, practical and theoretical significance, basic theory, research trends, ideas and framework, as well as the innovation point of this paper. Secondly, introduced the domestic and foreign property management’s main pattern and the characteristic, has carried on the introduction and the comparison to the domestic several kinds of property management pattern. Again, this paper introduces the basic situation of Wuhan east property company, the internal and external environment, the operation of the status quo. Again, this paper introduces the problems existing in the Wuhan property management, as well as the determination, selection and implementation of the innovation mode of the property company. Finally, summarize the full text, draw the conclusion, point out the deficiency of this paper and research prospects.