| Enterprise core funding decision is the company’s capital structure in the course of business, it is associated with all aspects of the enterprise. China’s real estate industry has been brilliant, once one of the main economic pillar industry of China, in the changing economic environment in the real estate industry is the rapid development of the industry at the same time also will produce economic bubbles. This is not conducive to the country’s economic development and stability of the market, a harmonious society. In response to these hazards, the state issued a series of macro-control policies to eliminate the negative impact brought about by the development of the real estate industry should be said that these policies are severe. The real estate industry has its own industry characteristics, combined with these qualities coupled with our complex and changing economic environment, dynamically optimize the capital structure, which companies continue to maintain a sustainable, healthy and harmonious development of great urgency.Experts and scholars have long done a lot of research on capital structure and demonstration, the paper on the basis of systematically expounded China’s current economy, finance, industry background, the national macro-control policies. The Y Enterprise as a case study, which analyzed the capital structure of the present situation and the problems exposed, an optimization strategy. First, the external environment in the real estate industry as a research foundation, pointed out the overall status of its own capital structure of the industry; Next, the Y business enterprises as a case analysis, including its basic situation, comparison between real estate industry and outstanding enterprises and analysis to identify the faces under the current complex and volatile business environment, the case exposed the problem; then, in exploring its target capital structure optimization, optimization methods, optimized strategy, based on the static optimal capital structure of the results obtained overall, full consideration on factors outside the enterprise, enterprise development, business case analysis of the Y optimal capital structure range from 60% to 75%; at the end, to adjust and optimize the capital structure of the proposed enterprise Y has practical significance operating opinions and suggestions.Study on characteristics of the paper is in the capital structure theory research of foreign scholars as a basis for analysis and research, exploring the real estate industry in the internal and external environmental factors affecting capital structure will be affected, the article ideas with the characteristics of the dynamic capital structure as a research, combined static capital structure specific operations. It should be said at present for our national policy, especially under the effect of macro-control real estate industry capital structure optimization is significant, and has a very important reference. |