The Competative Strategy For Shi Hezi Rural Coorperative Bank

Shihezi rural credit cooperative union in support of Rural Credit Cooperatives Union under the guidance of the Banking Bureau of Xinjiang, the people’s Bank of Urumqi central branch and the autonomous region, on October 28, 2008, the establishment of Xinjiang Shihezi rural cooperative bank, marks the first of the autonomous region of Xinjiang rural cooperative bank was established. With the increasing emphasis on the "three rural" issues and the continuous deepening of the reform of rural financial system, rural credit cooperatives has become a broad consensus premise, Shihezi rural cooperative banks how to break through the traditional development model, choose what kind of market positioning, formulate the development strategy, to further meet the rapid development of Xinjiang three rural financial needs, better service "three rural", become the focus of the current financial sector.In this paper, we first review the development of the reform of rural credit cooperatives in Xinjiang has experienced several major stages. According to the main problems existed in the Xinjiang rural credit cooperatives reform proposed restructuring to become Shihezi rural cooperative bank insists on serving "agriculture, countryside and farmers" development strategy is to promote the transformation and to the sustainable development of choice. Finally to rural credit cooperatives as a business enterprise target, needle of proposed Shihezi rural cooperative bank restructuring of specific plans and development strategies, to explore a new period for agricultural development road.