The Study On The Relationship Among Entrepreneurs’ Social Capital、Competitive Strategy And The Enterprise Growth

Entrepreneurs as makers of enterprise strategy, its social capital will become the key factors influencing the enterprise to obtain resources and important influence on enterprise strategy implementation, the entrepreneurs’ social capital into the research framework of strategic management has become the need of reality.In the gem listing enterprises, entrepreneurs tend to be more and more conditional willingness to use its of social capital for the enterprise to seek the corresponding resources and etiquette.At present, there are few studies from the role of entrepreneurs’ social capital influence enterprise growth mechanism set out to study the relationship between the two, entrepreneurs’ social capital of the influence of different dimension to successfully implement the strategy of competitive difference is the lack of research.Therefore, based on the resource-based view as the theoretical guidance, first of all, on the basis of related research literature existing entrepreneur social capital entrepreneur social capital is defined as the entrepreneur will be embedded in them and be able to get the reality and potential resources of social relation network,on the basis of the construction of entrepreneurs’ social capital, the competition strategy and enterprise growth theory model of the three relations, put forward the research hypothesis.Finally to our country the gem listed companies as samples, the proposed theoretical model and research assumptions are empirically the multiple regression analysis.Through the empirical analysis, we found that: enterprise’s competitive strategy and enterprise growth, regardless of the enterprises to carry out the strategy of the competition will accelerate the development of enterprises. The effects of entrepreneurs’ social capital influenceon competitive strategy and enterprise growth, a large impact on the relationship between the influence of different types of social capital is not consistent.Entrepreneurs political status will weaken the strategic relationship with the enterprise growth; entrepreneurs part-time status of low cost strategy scale and the industry association and enterprise growth does not have regulatory role, but to strengthen the differentiation strategy and enterprise growth; entrepreneurs personal reputation on the relationship between the two kinds of strategy and enterprise growth is reinforcement.