The Research Of The Chinese Fast Food Packaging

As people living and working rhythm speeding up,fast food accounted for the proportion of more and more big,take-out food will become one of the main way people dietary needs.Make fast food brand is the goal of the diet enterprise survival and development,and the form of new take-out food packaging is the key to brand shaping.The reduction design the health security and convenience of humanization design meets the need of the social ecological civilization,is helpful to improve the convenience and environmental protection of the packaging.This topic creation to Chinese fast food brand "yonghe soya-bean milk" take-out food packaging,for example,using the health,safety,convenient reduction design concept and method of design.In the process of design,through the analysis of the design present situation and the level of domestic and international food and beverage packaging,clear positioning,the brand packaging design and from the packaging function,structure,material,decorate a thorough design,modelling,etc.Drinks foods can rapid opening,large diameter,polyester for quick drink containers or not polyester class paper cup packaging;Solid food is made of a paper forming the paper packaging or hot forming of polyester box;Composite food packaging also USES a molding paper packaging,paper asked accord with ergonomic handle design,etc.Design work to solve theunreasonable structure of the packaging and packaging waste pollution to the environment,provides the concrete design practice guidance,to create a good social benefits for the enterprise and economic value.At the same time,as the fast food culture and the national style of the reduction of humanity packaging design idea,is the Chinese fast food outside,path to shape the international fast food brands.