The Application Research On Popular Experience Mode In The Jewelry Industry

As the level of the national economy continues to improve,China has become the largest jewelry consumer market in the world.The jewelry industry pattern upgrade continuously.Customer's demand is a jewelry enterprise development direction in the future.This article through to a short of time,popularization and experiential jewelry design and production activities of research,explores the application research on popular experience mode in the jewelry industry.This paper summarizes the General consumers have access to the jewelry culture and jewelry process knowledge.Includes the knowledge of jewelry,jewelry design,history and culture,wearing aesthetic,metal process,carving process,embedded technology,gem polishing engraving process,knot art.In this paper,through the analysis of related data and phenomena,expounds the China's jewelry industry market,and analyzes the future development trend,as the product structure optimization,the diversification of sales channels,the industry standard improving,wedding market expansion.The jewelry industry will soon celebrate regression contracted rationality,high-quality goods and emotional experience coexist stage.This paper presents the definition of field experience mode and jewelry popular experience.Especially to the unprofessional people who want to know the jewelry culture and jewelry process knowledge.Cover jewelry sales product design salon,DIY experience,professional training,lecture and private custom and so on.People can pay low consumption to do some jewelry.This paper analyzes the way of the experience in the traditional jewelry.And lists the different ways of experience about the present situation of market,the marketing effect and the pros and cons for consumers.By creating a "CENO Jewelry Experience Store",create a new pattern of jewelry popular experience,including jewelry DIY and private ordering service.IN the future,jewelry popular experience mode will be combined with the new technology,new material,to bring consumers more interesting jewelry experience.Jewelry experience is a new model to driving the popular jewelry consumption.Injected new vitality to the jewelry consumption market in China.leading jewelry market diversification development.Under the new situation to occupy the current jewelry market.Has certain feasibility and research reference value for promotion.Response of the Chinese government call for Mass entrepreneurship and innovation.Has a certain economic and social significance.