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Design Of Large Commercial Complex Under Commercial Operation Mode

Posted on:2014-12-12Degree:MasterType:Thesis
Country:ChinaCandidate:S ZhangFull Text:PDF
GTID:2322330422990596Subject:Architectural Design and Theory
Abstract/Summary:PDF Full Text Request
With the rapid development of the global economy, changing consumer attitudesand spending power of the public, the business model of large commercial complexesare also gradually changing characteristics of the times. As people increasingly highdemand for shopping, a large commercial complex buildings to meet market demandand the formation of a variety of different business model. However, faced withdesign problem of a number of large commercial complex buildings undercommercial operating model has become increasingly prominent.In this paper, a large commercial complex as the research object, from theperspective of business model, first at home and abroad to study the large-scalecommercial building complex business model for large-scale commercial complexdomestic and international construction business model to compare and analyzethrough the actual project-depth analysis of various types of business model attributesand characteristics of the actual profit results. Then from a large commercial complexfeatures of large commercial complexes starting from the operation of a businessmodel perspective, respectively, from the urban development of the macro-rangelocation and large commercial complex microscopic range inside the building twolevels, explore for large commercial complex design effects. Which specificallystudied the overall positioning of large commercial complex building in urbandevelopment, urban areas face the choice of the forms of environment-specificpositioning and business model, the specific venue and format of the internalfunctions of the overall planning and organization moving lines. The last major studyof the overall organization of large commercial complex buildings inside the specificformat, in which corresponds the business model, within the main transportationroutes functional architectural design space and business space problem in theoperating mode features and business model perspective. Match the business modelproposed architectural design proposals for large commercial complex buildingsabove studies, the establishment of architectural design patterns can correspondbusiness model of large commercial complexes.
Keywords/Search Tags:Business model, Business complex, Business location, Designstrategy
PDF Full Text Request
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