The Research Of Folk Art Innovation Manifestation Of Tianjin Cultural Innovation Derivative

With the quick economic development and constant cultural renovation,cultural innovation industry has made great progress inside the country and even all around the world,which has become one of the most important engine that pushes up the economy.During the process of developing,all the countries are tapping available cultural resources in order to find our the innovation factor which can be industrialized.According to this,the concept of folk custom,localization and nationalization is becoming more and more obvious,and it has become the main direction of cultural innovation industry in all countries.How to make good use of our historical folk cultural resource and develop cultural innovation industry is the main task of our country.As the key point of the operation of cultural innovation industry,it plays an very important role.Aiming at the new problems of cultural innovation nowadays,this article will choose representative folk art pattern of Tianjin as the research object.It aims at combining with modern design to develop innovation derivative which can both raise the quality of production and inherit outstanding national culture,transforming the resource superiority to industry superiority,adding weight to the influence of Tianjin folk culture,making it as the strong tool to the sustainable development of economy.As the reserved research of Tianjin folk culture innovation derivative design,it takes modern design principle as the basic theory of innovation design research,refines and redesigns Tianjin folk art factors in order to find out its great economic value in the process of market development.The article is divided into 5 chapters.The first chapter introduces the background knowledge of research and the meaning of it,concluding the current situation of research,studies from excellent cases and applies to the practice.The second chapter makes analysis of cultural innovation industry and derivative,especially cartoon,tourism souvenir and graphic design so that we can explain the principle and basic method of cultural innovation derivative.The third chapter makes interpretation of the concept and value of folk art and then talks about the typical art pattern in Tianjin folk cultural resource.At last it makes analysis of the current situation,advantage and challenge which makes good preparation for the next chapter.The fourth chapter makes new thinking on the basis of the former two chapters and puts forward specific thinking and two design model which are subjectification and serialization.The fifth chapter is about how to excavate innovation design of Tianjin folk art factors and takes example from author's own experience and typical cases.It hopes that the design project in the future can be applied to practice and improve the application system of Tianjin folk special art innovation industry.