The Relationship Between Goal Orientation And Creativity

Creativity is the ability of producing the novel and applicable products which is accepted by the specific social culture. Mainly on the individual internal factors(goal orientation, basic psychological needs and autonomous motivation) effect on creativity. The previous research on goal orientation is mainly concerned about the persistence, learning performance, the present study expanded the previous research to the field of creativity to explore the relationship between goal orientation and creativity from the perspective of measurement. Previous studies showed that autonomous motivation can positively predict creativity, and there is less research on autonomous motivation is how to produce. Therefore, this study will serve basic psychological needs and autonomous motivation as the mediation, and adopts the methods of questionnaires to explore the relationship and mechanism of the goal orientations and creativity. Because the intermediary only that has forecast effect between the variables in the study, therefore, as a supplement to the study of measurement, this study intends to discuss the relationship among the goal orientation, basic psychological needs and autonomous motivation from experiments, and to explore whether there is a causal relationship among them.At first, the research adopts the life aspiration index, basic psychological needs satisfaction scale, academic motivation scale and tests of creative thinking to explore the relationship and mechanism of the goal orientations and creativity; Second,the three experiments adopts goal orientation initiating task, basic psychological needs initiating task and autonomous motivation initiating task to explore whether there is a causal relationship between the variables. The results as follows:1. intrinsic goal orientation was positive predictors of creativity.2. the basic psychological needs wholly mediated between goal orientation and creativity;3.the basic psychological needs and the autonomous motivation played as a chain of intermediary between the relationship of intrinsic goal orientation and creativity;4. The results of the three experiment studies supported the hypothesis of a chain of intermediary, which was a results of a relational research design.